Will Google+ last?

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• Created on Monday, 17 October 2011 23:59
• Last Updated on Thursday, 20 October 2011 04:46

I think it will. Many companies think it will last and are changing their operations to reflect that. For instance, topsy, a search engine that deals with real-time searches, indexes twitter and now topsy indexes Google+ too. Several celebrities have used Google+ and made it known. Felicia Day, an actress amongst many other skills, is active on Google+. In an effort to reach her fans, she told people that she was going to spend three hours going to hangouts, meeting and greeting people, and “posing” for photos with them in their hangouts. This was a big hit with her fans, and I anticipate she’ll do this again. Others will follow suit.

Google discovered that hangouts were so popular that they enabled broadcasting of them. Once this was set up, the Dalai Lama met with Desmond Tuto in a broadcasted hangout and made the news.

Google is focusing its energies on plus. It has dropped Buzz and Labs and some other projects and is moving people to Google+.

Google wants to make Google+ work, and Google is a big company. Google has the technical people on their side. And, Google’s blog indicates that they intend to keep Google+ feature rich like Facebook, but simple like twitter. Google’s publically acknowledged that Buzz didn’t work, and has indicate that they want to make use of what they learned to make Google+ work.

“Changing the world takes focus on the future, and honesty about the past. We learned a lot from products like Buzz, and are putting that learning to work every day in our vision for products like Google+. Our users expect great things from us; today’s announcements let us focus even more on giving them something truly awesome.” Bradley Horowitz, Vice President, Product, Google (This was posted on Google’s blog, link above, in a post called “A fall sweep”.)

I don’t possess a crystal ball, but I don’t see how Google+ can fail.